Privacy Policy
Last updated: 17 February 2025
This Privacy Policy describes how PropVisions ("we", "us", "our") collects, uses, shares, and safeguards information in connection with our websites, apps, and services (the "Service"). We act as data controller for personal data we determine the purposes and means of processing. Where we process personal data on a customer's behalf (e.g., through a managed workspace), we act as data processor.
Who We Are & How to Contact Us
Controller: PropVisions AI Ltd
Company No.: 16676263 (Registered in England & Wales)
ICO Registration: CSN0441497
Registered Office: 71-75 Shelton Street, Covent Garden, London WC2H 9JQ
Email: hello@propvisions.com
We have not appointed a Data Protection Officer (DPO). For privacy questions or to exercise your rights, email hello@propvisions.com.
Quick Navigation
Scope & Definitions
- Personal data: any information relating to an identified or identifiable natural person.
- Processing: any operation performed on personal data, incl. collection, storage, use, disclosure.
- UK GDPR: the UK General Data Protection Regulation and the Data Protection Act 2018.
Data We Collect
Account & Contact Data
Name, email, role, company, optional phone (you provide).
Property Inputs
Property listing URLs from UK property portals and auction sites, investor preferences, financial assumptions, custom notes (you provide).
Property Data
Address, postcode, property details (bedrooms, bathrooms, square footage), property images, floorplan images, EPC ratings, listing information retrieved from your provided URLs.
AI-Generated Outputs
Floorplan room detection and measurements, room-by-room refurbishment cost estimates (labour and materials), property valuations, rental estimates, financial ROI scenarios, investor reports (PDFs).
Usage & Device Data
IP address, device identifiers, browser/OS, pages viewed, actions, timestamps, diagnostics and error logs.
Support Content
Messages you send via forms, email, or Discord, including attachments you choose to share.
Cookies/Trackers
Essential cookies for auth/session; optional analytics and marketing cookies (with your consent, complying with UK GDPR and PECR) as described on our Cookies page.
Advertising & Marketing Data
Meta Pixel event data (page views, sign-ups, trial starts, conversions) — collected only with your consent via marketing cookies; UTM parameters and campaign identifiers from ad clicks; referral source data (which ad or campaign brought you to the site); aggregated, non-identifying ad performance metrics.
Sources of Personal Data
- Directly from you: forms, demo inputs, emails, support channels.
- Automatically: via our Service (logs, telemetry, cookies).
- Third parties: payment providers, analytics, error tracking, communications tools.
Purposes & Lawful Bases
Provide the Service (Contract)
Account setup, runs/exports, user support.
Improve & Secure (Legitimate Interests)
Monitoring, debugging, preventing abuse, QA, product analytics in aggregate.
Communications (Legitimate Interests/Consent)
Operational emails, updates; marketing only with consent or soft-opt-in where allowed. You can manage your marketing email preferences at any time in your account settings under "Receive Marketing Emails".
Compliance (Legal Obligation)
Record-keeping, law enforcement requests where applicable.
Advertising Measurement & Optimisation (Consent)
Measuring the performance of our advertising campaigns on Meta platforms (Facebook & Instagram); building retargeting audiences to show relevant ads to website visitors; optimizing ad delivery and reducing wasted ad spend; tracking conversions (e.g., sign-ups, trial starts) from ad campaigns. Only active when you accept marketing cookies. You can withdraw consent at any time via your cookie preferences.
Automated Processing & AI
The Service uses AI/ML to analyze property images and floorplans to detect rooms and their measurements, estimate refurbishment costs (labour and materials), predict property valuations, estimate rental yields, and generate financial scenarios. These are estimates intended to assist your investment analysis workflow; they are not financial advice, nor a RICS valuation. All estimates are indicative only.
Paid Beta Service
This remains a paid beta service. The Service is under active development. Accuracy and performance will continue to improve over time as we refine our models, algorithms, and data sources. Pricing reflects early access and ongoing development.
By subscribing and using the Service, you acknowledge that the Service may contain bugs, errors, incomplete features, or experience downtime. You assume all risks associated with using a beta product. We make no guarantees regarding accuracy, completeness, future features, or service improvements during this beta period.
International Transfers
Where we transfer personal data outside the UK/EEA, we rely on appropriate safeguards such as the UK IDTA/EU SCCs (and any required addenda). We assess the destination's laws and implement technical and organizational measures proportionate to risk.
Meta Platforms may process data in the US and other jurisdictions. Transfers are governed by Meta's Data Processing Terms which incorporate EU/UK Standard Contractual Clauses and supplementary measures.
Data Retention
Account Data
For as long as your account is active and for a reasonable period thereafter for records/security (typically up to 24 months after account deletion) unless longer is legally required.
Property Analyses & Reports
Stored for as long as your account is active to allow you to access your historical analyses. You can request deletion of specific analyses or all your data at any time. Aggregated, anonymized statistics may be retained indefinitely for product improvement.
Property Images & Documents
Property images, floorplans, and PDFs are stored for the duration of your account. You can request deletion at any time.
Support Communications
Typically up to 24 months from last interaction, or longer if required for legal/dispute resolution purposes.
System Logs
Operational logs retained for 30–180 days for debugging and performance monitoring; security logs may be retained longer as necessary.
Security
We employ reasonable and appropriate safeguards such as encryption in transit, least-privilege access, secrets management, backups, and monitoring. No method of transmission or storage is 100% secure; residual risk remains.
Your Rights Under UK GDPR
- ✓ Access, rectification, erasure, restriction, portability, and objection
- ✓ Withdraw consent at any time (where processing relies on consent)
- ✓ Lodge a complaint with the UK Information Commissioner's Office (ICO) or your local authority
To exercise rights, email hello@propvisions.com. We may need to verify your identity and will respond within applicable statutory timeframes. Visit ico.org.uk to learn more or file a complaint.
Children
The Service is not directed to children under 16. We do not knowingly collect their personal data.
Third-Party Links
Our Service may link to third-party sites/services. Their privacy practices are outside our control.
Changes to This Policy
We may update this Policy to reflect changes in law or our practices. We will update the "Last updated" date and, where appropriate, notify you.
Questions about privacy? Contact us at hello@propvisions.com
© 2025 PropVisions AI Ltd. All rights reserved.
Registered in England & Wales · Company No. 16676263 · ICO Reg. CSN0441497
Registered Office: 71-75 Shelton Street, Covent Garden, London WC2H 9JQ